Employee Advocacy and How It Could Help Your Marketing Efforts

If you're racking your brain on how to further promote your company, you need not look far. One of the best solutions for your promotional needs are just right in front of you. That's right! Your employees. They can speak

Video Marketing Content Ideas for Small Businesses

Businesses big or small run to social media for marketing their products and services. Big businesses would like to tap into social media's potential on reaching the a wider market. As for smaller businesses, it's a cheap (even FREE) platform

Influencer Marketing for Your Gen Z Audience

Influencer marketing has been a buzz word long before 2018, but it was in that year that most companies started investing in them. Different industries may choose different personalities as

LinkedIn Marketing and Why You Should Consider It

Online marketing, especially in social media, has now become vast and complicated as technology advances. Now, different platforms are available, giving us various opportunities to market ourselves and our brands. In choosing a platform for online marketing, Instagram and Facebook

TikTok Marketing: How to Utilize TikTok for Online Marketing

The social media industry has always been challenging when it comes to online marketing. There's always something new that comes up and you're never so sure if you want to spend time and effort in investing marketing forces there. Something

‘Storification’ and Other Social Media Marketing Trends in 2019

  The new year always calls for a shift in marketing strategies. What worked for your company the previous years may not

Take Advantage of your Social Media Accounts this Christmas Season

  It’s that time of the year again!   With Christmas just around the corner, we’re sure that people have started writing down their Christmas wishlists.   This season is one of the most awaited season for the whole year.

how to use itv
How to Maximize IGTV for Your Brand

  Last June, Instagram just launched its new addition to their long list of features - the IGTV.   IGTV is Instagram's long-video format platform that allows creators to upload up to one hour of video on their "channel" (as

Pinterest Now in Hootsuite

  Maintaining multiple social media accounts is never easy. That's why most online marketing specialists who handle their social media arm uses management apps to deal with their social media presence.   Hootsuite is one of the most reliable social

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Beating the New Facebook Algorithm

  Facebook CEO Mark Zuckerberg announced last month that there will be changes in Facebook's algorithm. Most specifically, with what the people can see in their news feeds.   According to Zuckerberg, they want people to see more of their

use boomerang on instagram
It’s More Fun with Boomerang

  Instagram's Boomerang was one of the biggest trends in social media marketing last year. SM experts and gurus have predicted that it would still be one of the trends this year.   With the rise of video marketing's popularity,