Get to Know Your Customers: A Key to Better Marketing

Are you seeing a decline on your sales? Are you blaming your marketing strategies on it? Maybe it's just not working for you anymore. And since it's Know Your Customers Day, we'll break down some practices that you might want

Making a Sincere Campaign This Pride Month

Pride Month is here - and brands are kickstarting their campaign all over social media. This is one of the best months you should campaign for. It is for a greater cause and it is a fight that everybody should

How to Grow as an Online Marketer

It is but natural that one seeks growth in his career. This doesn't always mean a promotion or a higher pay. Career growth could also be, and most importantly, your growth in skills on your chosen career. Hence, the importance

Employee Advocacy and How It Could Help Your Marketing Efforts

If you're racking your brain on how to further promote your company, you need not look far. One of the best solutions for your promotional needs are just right in front of you. That's right! Your employees. They can speak

Influencer Marketing for Your Gen Z Audience

Influencer marketing has been a buzz word long before 2018, but it was in that year that most companies started investing in them. Different industries may choose different personalities as

LinkedIn Marketing and Why You Should Consider It

Online marketing, especially in social media, has now become vast and complicated as technology advances. Now, different platforms are available, giving us various opportunities to market ourselves and our brands. In choosing a platform for online marketing, Instagram and Facebook

TikTok Marketing: How to Utilize TikTok for Online Marketing

The social media industry has always been challenging when it comes to online marketing. There's always something new that comes up and you're never so sure if you want to spend time and effort in investing marketing forces there. Something

Take Advantage of your Social Media Accounts this Christmas Season

  It’s that time of the year again!   With Christmas just around the corner, we’re sure that people have started writing down their Christmas wishlists.   This season is one of the most awaited season for the whole year.

How to Prepare your Business for the Voice Search Revolution

Technology has developed rapidly over the past years. From buying bulks of encyclopedia to get the information you need, technology made it possible to get your answers with just a few clicks. However, development did not stop there because we

How to make Instagrammable Posts when Traveling Solo

Traveling is always something that can produce a lot of instagrammable pictures. New place, new experiences, new posts! When you travel, you’ll definitely have more posts than what you normally have on regular days. It’s easy to have some instagrammable

how to use itv
How to Maximize IGTV for Your Brand

  Last June, Instagram just launched its new addition to their long list of features - the IGTV.   IGTV is Instagram's long-video format platform that allows creators to upload up to one hour of video on their "channel" (as

Influencers for Your Business
Choose the Right Influencers for Your Business

Getting an influencer to represent your brand has been an important thing for most brands lately. This is called Influencer Marketing.This is the type of marketing which taps people called an influencer - celebrity or not. This influencer would then

Pinterest Now in Hootsuite

  Maintaining multiple social media accounts is never easy. That's why most online marketing specialists who handle their social media arm uses management apps to deal with their social media presence.   Hootsuite is one of the most reliable social

instagram to get more sales
How Social Media Can Increase Your Store Sales

  In this digital age, businesses now engage with their customers online. You could barely find a business that is not online or in social media, especially those who have online shops.   Maybe you're doubting if you'll dive into

use social media for company
What Companies Are Still Doing Wrong with Their Social Media Marketing

  Just a month to go and we'll be halfway through the year.   If we talk about social media and online marketing, the past months were a blast. There were a lot of improvements and new features that really

get more facebook fans
Beating the New Facebook Algorithm

  Facebook CEO Mark Zuckerberg announced last month that there will be changes in Facebook's algorithm. Most specifically, with what the people can see in their news feeds.   According to Zuckerberg, they want people to see more of their

use boomerang on instagram
It’s More Fun with Boomerang

  Instagram's Boomerang was one of the biggest trends in social media marketing last year. SM experts and gurus have predicted that it would still be one of the trends this year.   With the rise of video marketing's popularity,

get more fans
How to Create a Successful Online Video Marketing Campaign

  Much has been said about video marketing being a 'big thing' this 2018. We shouldn't be surprised if more companies invest their online marketing efforts in creating videos and putting them up in their respective social media accounts and

New Year, New Trends for Social Media

It is the new year! And with the new year comes new trends in online marketing. Most online marketing websites would suggest optimizing your social media accounts. And why not? Every platform is now a big thing in online marketing.