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linkedin marketing Tag

06 Apr

LinkedIn Marketing and Why You Should Consider It

by Rocket Social Team
in Advice, Marketing, Social Media
Comments

Online marketing, especially in social media, has now become vast and complicated as technology advances. Now, different platforms are available, giving us various opportunities to market ourselves and our brands. In choosing a platform for online marketing, Instagram and Facebook are the first two that would come to mind. There is no question there. These two have a massive following. But have you considered LinkedIn marketing?

It’s weird, isn’t it? We know that LinkedIn is more of a professional social networking platform; that is, it was used to connect with professionals alike. It’s not the first option on your online marketing strategy. That’s no surprise for us.

But recently, companies are considering this one. It turns out that there could be more opportunities on LinkedIn than online marketers ever thought. With an increase in LinkedIn profile to date, the platform is slowly becoming a likely candidate for online marketing efforts.

How, then, can you take advantage of a brand new platform for your social media marketing efforts?

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23 Mar

10 Reasons Why You Should Have a LinkedIn Profile

by Rocket Social Team
in Advice, Ideas, Social Media
Comments

Creat a LinkedIn profile now.

Haven’t created a LinkedIn profile yet? We understand that. Maybe you never really saw the need to make one. After all, you update your resume regularly, you’re diligent in reaching out to companies, and there are online job search websites with their very own pre-formatted resume. So what do you need LinkedIn for?

It’s no question why some people don’t have a LinkedIn profile. To some, it’s just more cumbersome. Resumes are still the most convenient, popular option when it comes to employment reach.

However, technology has evolved and has affected every industry – including human resource. While some companies still accept your printed resume (some will still ask for it, really), but talent scouting and sourcing has gone online. This is where LinkedIn comes in handy for HR personnel.

With thousands and millions of talents that could qualify, it would be a whole lot easier for recruiters to do a quick search online and trim down their sources – and LinkedIn is the best place to easily find qualified individuals.

Not convinced yet? Rocket Social gives you 10 reasons to finally create that LinkedIn profile.

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