Are you seeing a decline on your sales? Are you blaming your marketing strategies on it? Maybe it’s just not working for you anymore. And since it’s Know Your Customers Day, we’ll break down some practices that you might want to do so you’ll know them better.
Some might be the obvious things to do (like doing a survey, for example) but there might be other ways you need to explore.
One thing you should keep in mind in trying to know your customers is that their preferences always change. A marketing strategy might have worked so well for you last year, but it doesn’t mean that they’d love to see that again this years. Or you might be serving them the same thing every year that they start to get tired of it.
So what should you do so as not to burn out your audience? Let’s run down a few suggestions from the traditional and usual, to something new and fresh.Read More