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influencer marketing Tag

20 Apr

Influencer Marketing for Your Gen Z Audience

by Rocket Social Team
in Non classé
Comments

Photo by Wendy Wei from Pexels

Influencer marketing has been a buzz word long before 2018, but it was in that year that most companies started investing in them.

Different industries may choose different personalities as influencers. They may also have different campaign plans or techniques. But in the end, they all have the same goal and that is using an influencer to reach out to their target market more effectively.

But online marketers never had an easy job with influencer marketing mainly because they don’t know what their target audience likes. Especially if you want to tap into Generation Z.

Let’s try to get to know more about this generation, what they look for in an influencer, and how your company can tailor out your influencer marketing strategy for them.

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10 Nov

How to make Instagrammable Posts when Traveling Solo

by Rocket Social Team
in Advice, Ideas, Instagram
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Traveling is always something that can produce a lot of instagrammable pictures. New place, new experiences, new posts!

When you travel, you’ll definitely have more posts than what you normally have on regular days. It’s easy to have some instagrammable posts if you are traveling with other people. You can ask them to retake the shots until you’ll have your post worthy shot.

But what is particularly challenging is when you’re traveling alone. Oh no! Does that mean that you’ll only be posting your selfies? Will your travel be one of those times where you wish you had an Instagram boyfriend to take your pictures?

Well, worry no more! Let’s take independence to a whole new level.

Traveling solo? No problem!

Learning to take instragammable pictures when traveling alone is something you can learn and be very good at.

So be worry free and bring back good memories with you because in this post, we will teach you how to create Instagrammable posts when traveling solo:

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Influencers for Your Business
23 Jun

Choose the Right Influencers for Your Business

by Rocket Social Team
in Marketing, Social Media
Comments

 

Getting an influencer to represent your brand has been an important thing for most brands lately. This is called Influencer Marketing.
 
This is the type of marketing which taps people called an influencer – celebrity or not. This influencer would then post about your product or service depending on your terms and conditions as to how they post about it and how often.
 
Basically, it’s a cheaper but more efficient way of getting someone to endorse your brand.
 
But looking for an influencer could be tricky. Of course, one would like to go for people who are famous and has a huge social media following, but it could cost you a lot. Plus, it isn’t the only qualification.
 
Here are a few points you want to consider before getting an influencer (or two) for your brand.
 

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