Trends

New Snapchat Filters

The new Snapchat filters are taking social media by store. | Image credit: Liz Sommer of Stayhip.com

Ever noticed your news feed and stories lately? People are going crazy with the new Snapchat filters that’s taking social media by storm.

We’ve always known Snapchat to dish out cool and funny camera filters but this batch is one for the books.

People all over the globe – from celebrities to parents (who use the filters on their babies) – have used these filters to either poke fun at themselves or others, or to see and compare their faces with their siblings, friends, or significant other. Because the new filters are very much relatable to everyone.

Here are the few Snapchat filters that people are enjoying lately.

Looks like we’re all in it for a surprise from our beloved Snapchat! The social media platform has announced that they might possible launch a new feature soon. Soon enough, we’ll be seeing games in Snapchat.

Yes, you got that right. Games. In. Snapchat.

According to Cheddar, there have been talks that Snapchat is creating a whole new gaming platform inside the application itself. While this is not new for any social media application, Snap Inc. is looking into gaining back (or more) users to the app, and hopefully, additional revenue for the company.

While all of these are still plans at hand, here’s what we know and what we think of this move.

tiktok marketing

The social media industry has always been challenging when it comes to online marketing. There’s always something new that comes up and you’re never so sure if you want to spend time and effort in investing marketing forces there. Something comes up and dies down most of the time, right? And what’s left in the end are your usual staples: Facebook, Twitter, and Instagram.

When a new social media platform called TikTok came out, you might have asked: should I consider this for an online marketing effort? TikTok is a short video social media platform. Yes, just like what Vine was.

When Vine officially signed off, people are looking for that short video format that they all love. Funny, witty, 6-second videos drove people’s creativity at a whole new different level. Somebody just needed to step in, and TikTok came to the rescue.

However, the entry of this new social media platform has now sparked debates in the online marketing world. Some online marketers are now considering what they call as TikTok marketing. But would this be worth it in the long run? Would it be there for the long haul? Or would it just disappear like all the others?

Let’s get to know TikTok and see why people are so crazed about it, and why it is confusing online marketing efforts recently.

messaging-integrationmessaging-integration

How many messaging apps do you currently have on your phone? Do you feel it is becoming too cumbersome maintaining all those? Don’t you wish messaging integration would be a thing? It would surely solve everything, don’t you think?

During the advent of social messengers, people have been crazy on the platforms they prefer. Some use WhatsApp, Viber, WeChat, etc. Then, social media platforms now allowed users to send private messages to each other. Facebook has one stand-alone in Messenger, while Instagram and Twitter have integrated messaging in their respective applications.

Given a plethora of choices, many people shift from one app to another to communicate to different people for different purposes. Facebook Messenger seems to be the easiest pick since you can now send messages even to people you are not friends with. Other choose Viber to share photos because, as they say, it doesn’t deteriorate the quality and resolution of the photos. And many other reasons for each app.

But as we said, it can be cumbersome to maintain all apps at once. Not only does it eat up storage or memory on your phone, it can draw in confusion when you have to contact people all at once.

Messaging integration seems to be the answer to this. And, luckily, Facebook CEO and Founder Mark Zuckerberg has thought about doing this.

 

social media marketing

Improve your social media presence and know the social media marketing trends this 2019.

The new year always calls for a shift in marketing strategies. What worked for your company the previous years may not be as successful as this year. It’s time to stir things up and brew something new to gather more audience and, at the same time, retain your loyal patrons.

Creating a marketing plan for your social media campaigns can be tricky – we bet you’ve proven that as a fact after your past experiences. It’s always a make-or-break kind of deal. You try to mix things up especially on which platforms to invest on, and it might work for others but not for you.

This year, we give you a few tips on how to work on your social media marketing with what could possibly be a trend to your target audience. Some of these may be familiar already, while some might be new.

So, go ahead and get some ideas from us! Weigh in your options and see which among these social media marketing trends of 2019 would work best for your brand and your target audience.

It’s the first week of October and it only means that Halloween is just around the corner!

So, are you ready for another spooky treat? Have you decided what character are you going to be this year? And have you imagined what make up are you gonna put on?

If your answer is NO, worry no more! This post will help you gear up for another chilliiiiiing Halloween.

We have outlined some costume ideas that you can choose from and some make up tips that you can use to compliment your costume.

You still have a few weeks so let’s get started!

It is the new year! And with the new year comes new trends in online marketing.

Most online marketing websites would suggest optimizing your social media accounts. And why not? Every platform is now a big thing in online marketing.

Instagram has grown and has become one of the most influential platforms to many users especially to generations X and Z.

Facebook is still in since most mobile users are on Facebook.

While Twitter has set a decline, LinkedIn is skyrocketing lately.

With this info in mind, what should you do for your online marketing efforts this 2018? Brace yourself for the new year and map out your social media marketing plan with these tips in mind.