If you want to analyse a bit deeper your Instagram audience, you will have to use some third party tools that will give you some precious data. We tested the different tools and here is our ranking.
1.
Pay as you Go model
Custom Subdomain
White Labeled Reports
Audience quality score
Audience quality analytics
Engagement analytics
Demography and language insights
Estimated post price
No Content Management
2.
Most engaging posts
Gained and lost of Followers
Schedule your Posts
Hashtag Tracking
Community Stats
Competitor Benchmark
Instagram Stories Analytics
Manage Your Content
We didn't find any Cons for Iconosquare
3.
Competitor Analysis
Analytics overview
Ready to use templates for reports
Detailed insights on each of your post
Schedule weekly/monthly report exports
No multi-user
Free Trial – No Credit Card Required
4.
Works with almost every plateforms
Give you access to courses
Schedule your Posts
Available on iOS & Android
Massive library of Apps
Very Expensive for several users
The Dashboard is confusing
Free Trial – No Credit Card Required
5.
Combin pairs you with an account manager
Schedule your Posts
Growth Features
No Chat support
6.
Compare performance with competitors
Multi-profile comparison
Report and share data
Track Stories analytics
Uncover hashtags analysis
No Chat support
Best Instagram analytics tools : A great way to outperform your competition
For many companies, Instagram analytics tools are the most important ones on their social media strategies. Getting advanced insights and benchmarks allow them to take smart decisions and knowing their strengths and weaknesses.
Not only Instagram analytics tools help you to get stats about your followers evolution, but it also provides useful insights about each and every posts you publish on instagram. This way you can compare your results with your main competitors.
Using Instagram analytics tools may also help you to know exactly how your competitors are reaching their goals on instagram. How often do they post ? Are they using influencers ? Do they promote posts ? Who is composed by their audiences ?
Once you know everything you need to know you can start to apply the perfect instagram strategy. Publish tailored content that match perfectly with your audience.
Some of the best instagram analytics tools also help to analyze the feeling of your campaigns. This way you can adjust them more efficiently. It’s not just they clicked or they didn’t click. But some tools can tell you how your audience feels about campaign through criterias like “positive” “negative” “neutral” etc…
Using the best instagram analytics tools can really make a huge difference in your social media strategy and can literally turn your business from Zero to Hero. It an amazing way to copy the leader’s social media strategy and apply it to your business and start getting amazing results.
